.site registrars, requirements and history
Due to the frequent use of generic Top-Level Domains such as .com and .net, more domains may be approved for use soon. One of these hundreds of possible new options is .site which should become available sometime in 2013. Once purchasable, there will be better opportunity and more choice for those who desire a unique name for their website. Additionally, buyers of a new domain name can better avoid very long or awkward names when .site becomes available.
As of yet no company has been awarded the rights to administer this domain. Many registry services are currently attempting to gain those rights. No one can buy .site domains yet, but pre-reservations are currently being accepted. After that time, a “sunrise” period will be set aside for trademark owners which will allow them to acquire domains that protect their intellectual property. This is done to stop piracy and squatting. Once that has been completed, a “landrush” period will take place when anyone eligible can buy the domain they want.
There are very few restrictions on who will be able to get a .site domain. Most individuals and companies will have the chance to procure the sites they want. They should keep in mind, however, that any two character subdomains will be withheld. These may be available at a future date, but likely only for government use. Since this is will be a completely new top-level domain, there will still many opportunities to pick up a desirable domain. Whether one is looking to start a personal website or a business wants a new commerce page, .site may be an excellent way to make that happen.